Graphic Design for your T-Shirt Business

Being in the T-Shirt business and carving out a niche market for you takes lots of skill. The more unique your designs, the better your business flourish. A graphic designer or graphic artist is the perfect person to have on hand. If you are qualified in this field then you already have all the tools you need to make or break your business. If you need a graphic designer to ensure you remain current and hip in your T-Shirt business, there are a few routes you may take to find the perfect person that suits your requirements.

Choosing a Graphic Designer

Going online is a good way to generate your own designs; as you will be able to find generic apps to help you create your own. This may not be ideal, as the same site you visit to create your designs, is opened to many other would-be DIY artists. Advertising on Craig’s List also an option as you will have qualified persons to choose from. There is also the option of hiring an in-house graphic designer, who will be on hand to create any amount of designs you will need at any time. This may be a chore as you will have to vet applicants until you find the right person who fits your creative style. There is also another option of hiring a freelance graphic designer who will be either full time or part-time in generating what designs you need. 

You could go through an agency that deals with pairing persons with contracted skills as needed. If you choose to go this route you may have the ideal match. This contracted person will be able to work as needed as they maybe freelancers or working with a design agency or firm. They may be available to you for full time or part-time. Because the contracted person does graphic design for a living it is easy to ensure you get exactly what you need as they understand and will work in a more professional sphere.

Understanding How Graphic Designers Charge

Depending on where you get your graphic designer you will have to pay for the designs based on how they charge. Some charge by the design and they factor in other components based on the complexity or simplicity of the design. Some designing factors are:

·        Complexity or severity of design

·        Colors in design

·        Time for delivery

·        Changes needed to finished product

·        Quality detailing required

Location of Designer

Engaging a graphic designer does not require where they are located; some persons will engage designers from anywhere around the world as technology enhances communication. The important thing is how protected your dollars are. If you engage such an individual you probably got them through a job agency. This agency would have built-in protection for the client as well as the freelancer. Some online job sites are Upwork.com, Freelancer.com, and Guru.com are just a few. They have systems in place where payment are held in Escrow which protect both client and freelancer. The freelancer has the option of working either hourly or by the job as needed, or for a one time project. The rates are different and this is solely agreed by both parties during negotiation. You may not choose to go outside your country as there may be a culture clash in regards to time zones, language, or even views for creativity.

The vast amount of information and choices that are available to any new T-Shirt business venture you will be able to make informed decisions that will ensure success. Creating your own style as it relates to customer demographic is the key to this very lucrative business.